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Technology and Strategy by Richard A. Goodman Hardcover | Indigo Chapters
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Technology and Strategy by Richard A. Goodman Hardcover | Indigo Chapters - libro nuevo

ISBN: 9780195079494

In today''s complex, dynamic competitive landscape, management of technology can mean the difference between success and failure. Managers and researchers alike need effective ways to con… Más…

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Technology and Strategy - Richard A. Goodman; Michael W. Lawless
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Richard A. Goodman; Michael W. Lawless:

Technology and Strategy - encuadernado, tapa blanda

1994, ISBN: 9780195079494

Conceptual Models and Diagnostics, Buch, Hardcover, Technology and Strategy is a comprehensive guide to creating a strategic plan that incorporates technological growth. Using real-life e… Más…

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Richard A. Goodman, Michael W. Lawless:
Technology and Strategy: Conceptual Models and Diagnostics - encuadernado, tapa blanda

1994

ISBN: 0195079493

[EAN: 9780195079494], Gebraucht, sehr guter Zustand, [PU: Oxford University Press], Light rubbing wear to cover, spine and page edges. Very minimal writing or notations in margins not aff… Más…

NOT NEW BOOK. Gastos de envío: EUR 8.27 Discover Books, Toledo, OH, U.S.A. [64434602] [Rating: 5 (von 5)]
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Goodman, Richard A.; Lawless, Michael W.:
Technology and strategy: conceptual models and diagnostics. - encuadernado, tapa blanda

1994, ISBN: 9780195079494

New York: Oxford University Press, 1994. Worldwide shipping: USD6.50, 3 to 4 months (not 30 days). Hardcover. As New. x, 291 p.; 25cm., Oxford University Press, 1994, 5

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Lawless, Michael W.:
Technology and Strategy: Conceptual Models and Diagnostics - encuadernado, tapa blanda

ISBN: 9780195079494

Hardback. Good., 2.5

Gastos de envío: EUR 7.96 World of Books Ltd

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Detalles del libro
Technology and Strategy

In today's complex, dynamic competitive landscape, management of technology can mean the difference between success and failure. Managers and researchers alike need effective ways to conceptualize and develop technology strategies. Richard Goodman and Michael Lawless provide tools needed to integrate firms' technology capabilities with their competitive direction. Technology and Strategy presents models that help put technology and its market impacts into perspective. It addresses the broad questions of how technology and markets evolve, how technology can re-order the "rules" of competition, and how it can shift the balance of individual firms' competitive advantage. It also blends topics currently capturing attention in business circles - such as Total Quality Management and the resource-based view of the firm - into a clear view of technology strategy. Evaluation of these trends helps managers to understand how their benefits and limitations affect their individual technology management programs. Technology and Strategy also describes methods to develop specific strategies to cope with challenges facing executives - like evaluating promising, but untried, new technologies. Using actual case studies from the electronics and bio-tech industries, Goodman and Lawless demonstrate the use of new techniques to formulate strategy, including Technology Mapping and the Innovation Audit. Both were created to help executives choose the approach to technology best suited to their firms' particular capabilities. Offering clear, practical guidance through a complex, fast-changing world of competition, this new analysis of technology and strategy is a valuable guide for general managers, R&D andmanufacturing managers, strategic planners, and academics.

Detalles del libro - Technology and Strategy


EAN (ISBN-13): 9780195079494
ISBN (ISBN-10): 0195079493
Tapa dura
Año de publicación: 1994
Editorial: Oxford University Press Inc
304 Páginas
Peso: 0,558 kg
Idioma: eng/Englisch

Libro en la base de datos desde 2007-05-24T13:08:24-05:00 (Mexico City)
Página de detalles modificada por última vez el 2023-07-05T06:42:15-06:00 (Mexico City)
ISBN/EAN: 9780195079494

ISBN - escritura alterna:
0-19-507949-3, 978-0-19-507949-4
Mode alterno de escritura y términos de búsqueda relacionados:
Autor del libro: richard goodman, lawless
Título del libro: conceptu, conceptual, your strategy needs, models


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