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Birn, R. J.:

The Effective Use of Market Research: How to Drive and Focus Better Business Decisions - Pasta blanda

2004, ISBN: 9780749442002

Kogan Page, 2004. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In good all round condition. Please note the Image in … Más…

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Birn, R.J.:

The Effective Use of Market Research: How to Drive and Focus Better Business Decisions - Pasta blanda

2004, ISBN: 9780749442002

Kogan Page, 2004. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In good all round condition. Please note the Image in … Más…

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Birn, Robin:
The Effective Use of Market Research: How To Drive And Focus Better Business Decisions (Market Research in Practice) - Pasta blanda

ISBN: 9780749442002

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Die Effektive Verwendung Von Markt Research: How To Drive Und Fokus Bet
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Die Effektive Verwendung Von Markt Research: How To Drive Und Fokus Bet - libro usado

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The Effective Use of Market Research: How to Drive and Focus Better Business Decisions - Birn, Robin
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Birn, Robin:
The Effective Use of Market Research: How to Drive and Focus Better Business Decisions - Pasta blanda

ISBN: 9780749442002

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Detalles del libro
The Effective Use of Market Research
Autor:
Título:
ISBN:

9780749442002


This latest edition of Effective Use of Market Research explains: How to develop representative samples Data protection legislation The professional ethics incorporated in the MRS Code of Conduct More and more companies today are using market research techniques, not just to find new markets, products and customers, but also to improve management and marketing decision making and to monitor customer service. The Effective Use of Market Research looks at the circumstances in which market research is necessary, and explains what management can expect to gain from research and then analyses the type of business decisions that may be taken as a result. An organization that knows its customers and monitors its activity well, and also has a good understanding of the key research techniques it needs, is likely to develop more competitive sales, marketing and communications strategies. "

Detalles del libro - The Effective Use of Market Research


EAN (ISBN-13): 9780749442002
ISBN (ISBN-10): 074944200X
Tapa blanda
Año de publicación: 2004
Editorial: Kogan Page
192 Páginas
Peso: 0,367 kg
Idioma: eng/Englisch

Libro en la base de datos desde 2007-10-08T01:07:07-05:00 (Mexico City)
Página de detalles modificada por última vez el 2023-08-29T03:33:39-06:00 (Mexico City)
ISBN/EAN: 9780749442002

ISBN - escritura alterna:
0-7494-4200-X, 978-0-7494-4200-2
Mode alterno de escritura y términos de búsqueda relacionados:
Autor del libro: birn, page research, robin puy
Título del libro: decisions, business focus, effective use market research, market research practice, drive, how research, better, the business research

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